We hope you’ll be excited to hear about Niche Cocktails – a newly launched drinks brand which arrived on the scene just as Covid-19 and the subsequent lockdown hit!

The canned cocktail company, which is headed by entrepreneurs based in Suffolk, was all set for a roll-out to the hospitality arena in March, but has since had to do a speedy pivot in order to start selling direct to the consumer throughout lockdown.

As the government now begins to increase discussion around pubs reopening, Niche is busy reaching out to the sector to ensure that their three launch flavours will be on the menu for our country’s bars throughout the summer months.